It’s really all about You…

Whether celebrating your wins, mitigating risk, or creating a movement, we ignite your brand with passion and precision.

When Passion and Precision Collide, Brands Ignite.

When people connect emotionally to a company, a product, or a cause, it is because the story behind it is powerful, well told, emotional, and radically personal. It hits a nerve. It causes reaction and change. It is, quite simply, a Tipping Point.

Our teams of PR and social media strategists, writers, and communication counselors—partnered with our supremely creative designers, producers, and videographers—deliver memorable, lasting, and compelling stories every day. We’re a powerhouse of knowledge and experience focused on you.

Our
Leadership

Michelle Ashby

Founder CEO
Leadership Team
Chief Music Expert
aka Fearless Leader and Visionary
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Ignited By:

Freebird
Yoga, Live Music, Boating, and My Boys

Years of Experience:

10 years
30

Fun Fact:

Can do 180 flips
Cake Decorating at Carvel Ice Cream Was My Favorite Job in High School

Erin Foster

CSO/Campaign Strategy
Leadership Team
Chief Music Expert
aka Wizard of Light Bulb Moments
Some teaser line

Ignited By:

Freebird
Starbucks!

Years of Experience:

10 years
30

Fun Fact:

Can do 180 flips
Trick Water Skier

Melissa Yacuzzo

COO
Leadership Team
Chief Music Expert
aka Caretaker of All Things People (and Pets)
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Ignited By:

Freebird
Prickly Problem Solving

Years of Experience:

10 years
20

Fun Fact:

Can do 180 flips
Avid Podcast Listener and Devotee

Laser-focused. Radically creative. Energized to make a positive impact.

We'd love to partner with you.